- Human-centred design thinking
- Pricing, tracking KPIs & financial metrics
- Customer journey mapping methodologies
- Competitor analysis and product market fit
- Go-to-market strategies
- Strategic product marketing
- UAT and prototyping
- Agile product workflows
- Digital leadership and stakeholder management
Postgraduate
Graduate Certificate in Product Management
A product management qualification for managers and business professionals. Learn to combine business, technology & design know-how to take products from strategy through to delivery.
Please use plan code GC169O in the application system for this program.
- Applications close
- 11 Dec 2023
- Duration
- 12 months (6 months accelerated)
- Number of courses
- 4
- Applications close
- 11 Dec 2023
- Duration
- 12 months (6 months accelerated)
- Number of courses
- 4
Program Overview
What you learn
- Human-centred design thinking
- Pricing, tracking KPIs & financial metrics
- Customer journey mapping methodologies
- Competitor analysis and product market fit
- Go-to-market strategies
- Strategic product marketing
- UAT and prototyping
- Agile product workflows
- Digital leadership and stakeholder management
What you create
- Build a product roadmap
- Develop a go-to-market strategy
- Design customer centric experiences
- Deliver a business case
- Communication plans to bring cross-functional teams together
Course overview
Program structure
Learn with industry experts
Dr Kevin Argus is a strategic marketer with extensive experience helping students and organisation achieve their goals through practical innovation. Kevin has received numerous teaching awards and is committed to collaborating with students to help them apply their learning, using live industry projects to develop skills and capabilities personally
Liz is a born and bred academic, with a constant drive to support the needs of the customer. She is co-founder of Product Anonymous, a Victorian-based community of product management professionals who meet regularly to discuss innovation within the industry, or related fields (like UX). Liz was also recognised as
Our student success advisors are your first point of contact for non-academic support. To ensure that you have a valuable experience with RMIT Online, they're here to assist you with one-to-one coaching, tips on how to successfully study online, free study resources and access to RMIT services (such as counselling
Gabor is passionate about adding business and customer value through agile practices. He is an enthusiastic person with extensive experience across different business areas and industries. Gabor loves the agile principles and value statements - but more importantly he loves working with people and getting the best out of them.
With 10 years' experience in the marketing and communications industry, Priya has spent the majority of her career working in the online technology space and alongside web developers, UX designers and product owners. She has developed a deep understanding of how product and brand converge to create memorable customer experiences
Entry requirements
There are some pre-requisites for this course. You’ll need:
- An Australian bachelor degree (or equivalent), or a higher-level qualification from a recognised tertiary institution.
- If you don’t have a bachelor degree or equivalent, you’ll still be considered if you have five years’ full-time work experience. You will need to submit a curriculum vitae (CV).
English language
International students are required to provide current evidence of English language proficiency for admission to RMIT University. For detailed information visit the English language requirements and equivalency information.
Australian Student Visas
This program does not meet Australian student visa requirements. For an Australian student visa, you must have an on-campus place in a program of study. For more details on RMIT’s on-campus programs visit www.rmit.edu.au
Credit Pathways
At RMIT Online, we're committed to supporting your lifelong learning journey. Our flexible learning pathways can be tailored to align with your individual educational goals. Some of our short courses, when taken in certain combinations, are eligible for credit in the Graduate Certificate in Product Management.
For a full list of the two-course short course combinations and eligibility, please refer here. To be eligible for a credit transfer, you will also need to meet this program’s entry requirements. The short course(s) must be a current credential or completed within the last 10 years. Individual short courses are not recognised under the Australian Qualifications Framework (AQF).
Fees
Full Fee*
3600 per course
14400 all 4 courses
Important information
Fees are indicative only and are subject to change each year.
FEE-HELP
and
Commonwealth Supported Places (CSP)
are subject to eligibility requirements.
Plus a capped
Student Services and Amenities Fee (SSAF)
based on your credit point enrolment load.
Why choose RMIT Online
Get a world-class education and transform your career.
Real world skills
Develop skills that have been validated by industry, while getting credentialed by a world-leading university.
Industry connected
You'll gain knowledge and practical skills from renowned industry partners who are at the forefront of their field.
Flexible delivery
Advance your career while you study. RMIT Online courses let you balance work, study and life commitments.
Supported community
Be guided by a network of industry experts and peers, and supported by our dedicated success team.
Download a brochure
For a closer look at what you'll do in this program and where it can take you, fill out this form to get your free course guide