Beyond transactions: Building emotional connections for memorable customer experiences
How can we go beyond mere transactions, and build those elusive emotional connections?
Think outside the box and creatively learn how to solve the right problem the right way by putting yourself in your customers' shoes.
Adopt a user-centric approach to problem-solving, use research, prototyping, and visual elements to create experiences that delight.
Visually communicate meaningful solutions by learning design principles such as colour, typography, layout, and more.
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