Graduate Certificate in Service Design

Examine the practice and principles of service design and investigate how human-centred design tools and approaches can define problems and improve the quality of a service.  

• Articulate how service design supports activities in a range of fields, including corporate, social and public sectors  
• Apply a range of design processes and principles such as thinking in critical, systemic and holistic ways to analyse complex systems and issues 
• Critically reflect on the role of a designer within human-centred approaches to service design 
• Evaluate service design solutions from real-world contexts and propose solutions 

This course examines the strategies powering the successful delivery of a service experience. Apply tools, methods, and processes to help align design practices with an organisation’s strategy.  

• Identify current and emerging service approaches in organisational strategy
• Articulate and apply strategic design knowledge and principles to solve organisational problems 
• Critically evaluate the efficacy of strategic design and propose alternatives

Through this course, you’ll perform case study analysis, fieldwork, observation and reflection to develop insights into how you can improve a service experience.

• Implement design research tools and methods to define a service problem within a human-centred design framework
• Evaluate and apply design research tools and methods in diverse contexts
• Synthesise results gathered from the design research process
• Communicate insights, risks, and opportunities for your design solution

The Service Futures course will teach you how to synthesise design processes and produce an end-to-end service prototype. Through idea generation and iterative design, develop a solution that you’ll reflect and measure the success of.

• Identify opportunities for the application of human-centred design approaches to service problems
• Critically evaluate and apply judgement in the use of design methods and tools
• Articulate a professional design proposition which demonstrates a process of reflective practice
• Collaborate constructively within a multi-disciplinary professional setting