Design Thinking for Innovation

Our Design Thinking course encourages you to think differently, and gain the skills you need to apply a new mindset to your organisation. Supported by industry experts, your own mentor and weekly Q&As, you will learn the techniques that allow you to solve the right problem in the right way, and put yourself in your customer’s shoes. 

Throughout the course, you will work on your own problem and complete a Design Thinking project that you can present back to your organisation, start-up or peers.

Our Design Thinking for Innovation course is ideal for: 

• Consultants looking to get a human centred design (HCD) or design thinking role

• Mid-senior managers looking to embrace HDC and design thinking practices within their team

• Aspiring and emerging mid-level managers seeking to drive innovation by incorporating human-centred design principles into strategic decision-making to enhance customer satisfaction and business growth

• Entrepreneurs and aspiring founders aiming to build new products or services using a structured approach to understanding customer needs, developing rapid solutions, validating ideas, and iterating based on feedback

By the end of this course, you’ll be able to: 

• Apply empathy frameworks to develop customer personas 
• Use informed data collection for customer insights 
• Examine customers’ pain and gain points to identify key opportunities
• Generate possible solutions and assess their viability based on user research.
• Design and create rapid prototypes for testing and feedback.
• Establish iterative processes to improve business outcomes.
• Design and implement solutions that address real user needs and challenges.

Throughout the course, you’ll work on your own problem statement and complete your own design thinking project that you'll pitch to your mentor. You will explain your design thinking solution and the process that guided your findings. You'll be able to take your project with you and present back to your organisation, start-up or peers.