In this course, you will be introduced to the role that user experience (UX) design plays in connecting organisations to customers and users. You will learn how to evaluate and manage key elements of a user experience design project including stakeholder relationships, ethics and inclusivity, and technology considerations. You will develop an understanding of the value of user experience design to help shape project briefs, to persuade and win client work, and scope projects which achieve client objectives while representing best practice in user experience.
You will also gain an understanding of the role that UX plays across public and private sectors and be able to prioritise and align user experience projects to the requirements and constraints of those sectors.
Learning outcomes
- Define and communicate the purpose and value of UX design to industry within individual, team, and global contexts.
- Critically reflect on the role of user experience design practice, systems, tools, and processes to create impactful UX solutions.
- Articulate the complexity of meeting stakeholder requirements whilst accounting for project constraints such as equitable access, inclusivity, and responsible design (ethics) to generate meaningful UX solutions.
- Propose contextually appropriate approaches to UX challenges which shape and respond to client requirements.