What Is Salesforce?
Salesforce was one of the original Software as a Service (SaaS) providers. Today, it’s the biggest cloud-based software company , with dozens of enterprise applications, analytics tools, SaaS and PaaS (Platform as a Service) products.
So what is Salesforce? Although it began with CRM, Salesforce has diversified over the last few years to become a holistic cloud-based ecosystem, used by thousands of companies all over the world. There are more than 150,000 businesses using Salesforce, including big names like Amazon, Spotify and Facebook.
This rapid adoption makes Salesforce careers and Salesforce certifications extremely valuable. If you’re looking for a job in Cloud Computing, CRM Management or Email Marketing, a Salesforce qualification is almost essential. The platform is simply that popular.
Salesforce Products & Platforms
Within the overarching Salesforce platform there are dozens and dozens of different products. Each of these Salesforce products requires its own set of specialised skills. Here’s just some of Salesforce CRM’s functionality:
What Is Salesforce Trailhead?
Trailhead is Salesforce’s own learning experience platform. It’s how the company certifies Salesforce users and coordinates the global Salesforce community. Trailhead was started in 2014 and has evolved to cover pretty much the entire Salesforce ecosystem. Users can follow learning pathways (or ‘trails’) to pick-up new skills, gain certifications and boost their overall Salesforce knowledge. In partnership with Salesforce, RMIT Online has developed several Salesforce shortcourses. These operate outside Trailhead, but they’re approved by Salesforce and will prepare you for the Salesforce certification exams.
Why Work With Salesforce?
Learning Salesforce is fast, simple, and offers fantastic career prospects. But the real power of Salesforce is its robust functionality. There’s a Salesforce product for almost everything, which means there are dozens of careers that benefit from Salesforce training.
Are you working in eCommerce, Sales or Digital Marketing? How about Product Management or Platform Development? If your job has anything to do with customers, the Cloud, or data-based decision making, Salesforce can make life easier.
Here are just a few Salesforce careers to consider:
- Cloud Engineer
- Email Marketing Specialist
- App Developer
- Systems Administrator
- Integration Architect
- CRM Manager
5 Reasons To Work With Salesforce
Because Salesforce is such a diverse ecosystem, graduates have tonnes of options. Want to build custom apps? Try the Heroku platform. Want to specialise in Blockchain? Salesforce just released a dedicated low-code solution. Getting some basic Salesforce fluency opens all sorts of doors.
It’s in demand
As the world’s number one CRM platform (by quite a long way) Salesforce is essentially future-proof. Salesforce Developer is still one of the top careers in the U.S., and Salesforce is expected to generate more than 4.2 million jobs worldwide by 2024.
It allows you to specialise
There are actually lots of different Salesforce certifications. It’s a platform that really allows you to specialise. You can become a certified App Builder, Platform Developer, Systems Architect, Visibility Designer – or a basic Salesforce Administrator. It’s up to you.
Enterprise migration to the cloud is inevitable, and already happening in most cases. It’s no surprise that Salesforce adoption has exploded. In 2018, Salesforce was ranked the third most in-demand tech skill, and the platform created over 500,000 jobs in 2019 alone.
It's a growth area
On average, Salesforce careers pay around US$80,000 per annum. But that’s really just the tip of the iceberg. There’s plenty of scope for growth. Salesforce Administrators average $92,000 in Australia, while Developers and Project Managers can earn upwards of $130,000.
Want to explore a career in Salesforce? There are plenty of options. You can jump into Platform Development, Marketing, CRM, Software Architecture or Business Analysis. And that’s really just scratching the surface. The first thing to consider is: what are you interested in? Do you like helping users get the most out of technology? Administration might be for you. Are you good with people? You could explore a career in Sales or Customer Service. Is coding more your thing? Maybe try Platform Development.
Here are just a few Salesforce careers to get you started.
How To Learn Salesforce For Beginners
Our learning content is purpose built for online study and our curriculum is divided into easy-to-follow units. Each unit combines interactive webinars, 1-on-1 tutorials, group work and practical Salesforce tasks. The ultimate goal is to give you the skills you need for a career in Salesforce.
Here’s a taste of what you’ll need.
- Commitment.Our course content is divided into bite sized chunks, and designed to fit in around your schedule. We recommend studying a few hours every day to stay committed and on track.
- Notes. Your RMIT Online mentors will encourage you to take lots of notes. It’s a good way to flag any potential problems.
- Collaboration. As part of the course, you’ll be working with experienced Salesforce professionals. You’ll also have access to an online peer community.
- Knowledge. Salesforce is evolving all the time. We’ll help you stay up-to-date with the latest methodologies, platforms and services.
- Resources. There are plenty of great Salesforce resources out there, along with a fantastic (and very friendly) online community.
Learn More About Salesforce
Ready to learn Salesforce? This is the place to start. Read as much as you can. Ask questions. Contact one of our RMIT Online course counsellors. You can find all of our Salesforce news and coverage below.
Want to stay up to date and read more about Salesforce? Then check out our blogs and videos featuring Salesforce below
Meet the mentor - Henrik Holmström, Manager at Saleforce
Study CRM Professional with Salesforce
Video: The Future of work with Salesforce
Video: Salesforce Partnership with RMIT Online to Address Skills Gap
Video: Huge demand for Salesforce administrators
Salesforce Courses & Salesforce Training
Our Salesforce certifications and Salesforce courses have all been developed in partnership with Salesforce. That means they’re industry-approved. You’ll be able to upskill quickly, work with experienced Salesforce professionals, and prepare for the internal Trailhead exams.
If you’re looking for a good overall Salesforce qualification, try our Salesforce Administrator program. We also have dedicated shortcourses for Platform Development and Email Marketing. We also partnered with Salesforce to create the Graduate Certificate in Customer Success Management to help fill the CSM skills gap in Australia. Customer Success Managers was the number 1 emerging job in Australia according to a recent business report from Linkdin.
Topics & Courses Similar To Salesforce
Salesforce, and cloud computing more generally, touch on dozens of different fields. If you’d like to learn more about Artificial Intelligence and Machine Learning, Python programming, Business Analytics or UX design, there’s an RMIT Online course for you. Browse our catalogue below.